Arts, Culture and Heritage Sponsorship Applications Now Available

Ridge Island Groves Orange Juice Shipped to Icelandair Mid-Atlantic Tradeshow

Get Free Samples of Fresh, Local Orange Juice at our Visitor Information Center

It's HIP to be on this Tour

Polk County Visitor Center Hosts Seasonal Farmers Market on Thursdays

LEGOLAND Beach Retreat Now Open at LEGOLAND Florida Resort

SAE Aero Design


Pepsi Florida State Youth Championship


SAE Aero Design competition coming to Sun ‘n Fun

Carillon Classic 5K Run and Walk

Orange Cup Regatta

Pepsi Florida State Youth Championship - Bowling

RussMatt Invitational Tournament

Drive-Through Check-In and Other Perks at LEGOLAND Beach Retreat

Spring Training kicks off with Governor's Baseball Dinner

Visit Central Florida and Ridge Island Groves Ship Orange Juice to Iceland

Visit Central Florida Plays Key Role at TigerFest in Detroit

Wounded Warrior Amputee Softball Team Kicks-off Its 2017 Season in Lakeland

Lakeland Named New D-League Affiliate of Orlando Magic

TigerFest Tickets Go On Sale Friday, December 9

Book Your Stay at LEGOLAND Beach Retreat

New Details Highlight Amenities Exclusive to LEGOLAND Beach Retreat

With HOG Rally in Town, Please “Look Twice, Save a Life”

Miss Florida Herself Now Calls Lakeland Home

Visit Central Florida Wins Big at Florida Governor’s Conference on Tourism

Polk County Shines Bright in the Success of its First Miss Florida Pageant

Pokemon Go at LEGOLAND Florida Resort

Al Snow Named Tourism Sales Representative for Meetings, Conventions and Events

Best of the Best Polk County Awards

Miss Florida Preliminary Night Two Results

Miss Florida Contestants Dazzle on Opening Night

Lakeland to Proclaim June 28-July 2 as Miss Florida Pageant Week

Two Lakeland Women Set to Compete for Miss Florida Title

MINILAND 400 at LEGOLAND Florida Resort

LEGOLAND® Florida Summer 2016 Events and Attraction Openings

2016 Polk County Public Shelter Maps Distributed

Visitor Information Center Hosting Summer Travel Event

We’re Hitting the Road to Celebrate National Tourism Week

Florida Festival of Flavor & Fire Coming to Polk County

Visitor Center Extends Seasonal Market Through July

SkillsUSA Event to Showcase the Florida’s Top Students

Miss Florida Scholarship Pageant Impacts Community

Bok Tower Gardens Outdoor Kitchen & Edible Garden Opens

LEGOLAND Florida Resort is Becoming Autism-Friendly

Red Bull Air Race World Championship Demo at SUN ‘n FUN

Polk County has Busy Calendar in Spring 2016

Miss Florida Scholarship Pageant Tickets Go On Sale

LEGOLAND Florida Makes 5 Major Announcements

Florida Sports Hall of Fame Moves to Central Florida's Visitor Information Center

Local Orange Juice Featured at International Travel Tradeshow

Economic Development Project Manager for Visit Central Florida Receives Designation of Certified Economic Developer

Latin Press Tour Yields Coverage for Visit Central Florida in Top Brazilian Newspaper

Polk County Sets Tourism Tax Collection Record

Visit Central Florida to Launch New Marketing and Advertising Initiatives on October 28 in Auburndale

Harley-Davidson to Bring More Than 1,700 Riders to Polk County

Universal Shooting Academy Hosting Top Shooters

Miss Florida Pageant Coming to Polk County in 2016

Lakeland will Host Florida Military Order of the Purple Heart State Convention in 2016

We're Celebrating BIG - Polk’s Monthly Tourism Tax Collections Surpass $1 Million Mark for the First Time in History!

Tourism Research Specialist Will Speak in Auburndale March 12

A+ for Our Visitor Information Center