We will host the next Tourist Development Council (TDC) Marketing Committee Meeting at 9:00 a.m. on Thursday, March 12, 2015. Neville Bhada, founder and CEO of Tourism Skills Group (TSG), will be the featured guest speaker. TSG is an independent tourism research company and provides comprehensive research-based strategic plan studies to determine positioning and marketing strategies. PCTSM has retained TSG to conduct visitor research and prepare a comprehensive travel study for Polk County. Mr. Bhada, a regular speaker at travel industry conferences, will speak about TSG’s research process and how their travel study will assist PCTSM to identify market trends and investigate potential future initiatives.
The meeting will take place at Lake Myrtle Sports Park, 2701 Lake Myrtle Park Road, Auburndale, FL 33823. Industry professionals are encouraged to attend. For more information, contact Kris Keprios at 863-551-4750 or Kris@visitcentralflorida.org.