Welcome To
VisitCentral
Florida
LAKELAND • WINTER HAVEN
The Real Florida Magic is here in Central Florida, a region of 15 charming communities, including Lakeland and Winter Haven, that are filled with natural beauty and surprising discoveries. From historic gems, extraordinary attractions and thrilling theme parks to epic outdoor adventures, a vacation here feels worlds away, yet is still close to Orlando.
SEE & DO
From incredible outdoor adventures to legendary attractions, there’s always something magical to discover.
EVENTS
Looking for even more magical experiences? Check out our upcoming featured events for 2024.
LEARN & DISCOVER
DEALS & SPECIALS
See our featured special offers and discounts from a range of hotels and local attractions. Purchase Discount Attraction Tickets or sign up for our exclusive Sunshine Savings Pass for even greater savings.