Tourist Development Council (TDC) Marketing Committee meets six times per year, or as needed, to advise and assist staff in developing the marketing plan, identify and analyze potential target markets, marketing strategies and tactics.
Marketing Committee Members
- Randy Knapp, Committee Chair, Camp Margaritaville RV Resort
- Alexa Russo, Camp Margaritaville RV Resort
- Desiree Howell, Courtyard by Marriott Winter Haven
- Eric Michaels, Lakeland Downtown Development Authority
- Erica Smith, Bok Tower Gardens
- Jayme Jamison, Polk County History Center
- Josh Henderson, Bonnet Springs Park
- Lana Stripling, Northeast Polk Chamber of Commerce
- Melissa Goodson, Aerospace Center for Excellence & SUN ‘n FUN Aerospace Expo
- Stacy Walsh, Florida Southern College
MC Meeting Dates
Meetings are generally held on the 2nd Thursday, every other month at 9:00 a.m. unless otherwise noted. Please see meeting locations below.
- January 15, 2026 at PCTSM Headquarters: 2701 Lake Myrtle Park Rd., Auburndale, FL 33823
- March 12, 2026 – TBD
- May 14, 2026 – TBD
- July 23, 2026 – TBD
- September 10, 2026 – TBD
- November 12, 2026 – TBD
