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LAKELAND • WINTER HAVEN

Are you ready to explore Central Florida?Looking for fun? Central Florida’s Polk County has you covered. A wide array of things to do and see, including attractions, local restaurants, nature parks and hiking trails, boutique shops and museums.

Central Florida’s Polk County is conveniently located between Orlando and Tampa, and an easy drive to Central Florida attractions and the Gulf and Atlantic beaches. Polk County offers something for everyone, including Florida’s newest attractions, LEGOLAND Florida Resort and Safari Wilderness; and some of Florida’s most historic; including Bok Tower Gardens, Westgate River Ranch Resort (the Southeast’s largest dude ranch), and Frank Lloyd Wright’s 13 structures at Florida Southern College. With 554 fresh water lakes, the area offers great fishing, adventurous airboat eco tours and exciting water sports. Wonderful parks, preserves and trails captivate visitors with Polk County’s natural beauty.

Let’s explore Central Florida.

Don’t forget to book a stay . Stay connected through Facebook for all of our events

The Real Florida Magic is here in Central Florida, a region of 17 charming communities, including Lakeland and Winter Haven, that are filled with natural beauty and surprising discoveries. From historic gems, extraordinary attractions and thrilling theme parks to epic outdoor adventures, a vacation here feels worlds away, yet is still close to Orlando.

Plan A Trip

SEE & DO

From incredible outdoor adventures to legendary attractions, there’s always something magical to discover.

  • Arts & Culture

    couple viewing piece of art at polk museum of art

  • Attractions

    Kids on the great lego race ride at LEGOLAND florida

  • Family Fun

    Children feeding llama at Safari Wilderness

  • Gardens & Parks

    Carillon Tower at Bok Tower Gardens in Lake Wales

  • Nature & Hiking

    Hiking Trail, Circle B Bar Reserve in Lakeland, FL

  • U-Pick, Farm & Food Tours

    Soft serve ice cream, orange and tangerine juice, pecans, oranges and strawberries at Ridge Island Groves. Florida Citrus Makes a Great Christmas Gift
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EVENTS

Looking for even more magical experiences? Check out our upcoming featured events for 2025.

  • Aug

    23

    Fine Art at the Magnolia event poster
    Fine Art at the Magnolia

    Fine Art at the Magnolia is a fine art show in downtown Lakeland.

    See Details
  • Aug

    23

    Rodeo at Westgate River Ranch
    Saturday Night Rodeo

    Yee-haw! 8 seconds may not seem like a long time, but when you're watching a…

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  • Aug

    28

    Save at Bok Tower Gardens
    Wawa Summer Fun Day at Bok Tower

    Enjoy FREE admission to Bok Tower Gardens on this day. Guests must pre-register to attend!

    See Details
  • Sep

    05

    First Friday
    Lakeland First Friday

    Downtown shops and restaurants will be open late. Don’t miss the Makers Market, featuring local…

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  • Sep

    20

    Just another beautiful day at the Polk County History Center.????️????: Polk County History Center in Bartow, FL????: @pangpond_ntk
    Polk County History Center Architectural Tour

    Explore the Polk County History Center during a family friendly architectural tour and learn more…

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LEARN & DISCOVER

  • Girl and mom eating ice cream at Camp Margaritaville
    Chill Out in Polk County: Ice Cream Shops You Must Try

    It’s time to chill out from the Central Florida heat! We’ve got the scoop on Polk County’s coolest ice cream...

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  • LEGOLAND vacation package
    Ultimate Central Florida Summer Bucket List: Must-Do Activities for 2025

    Summer in Central Florida is all about sunshine, adventure, and making unforgettable memories. Whether you’re a local looking for new...

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  • Boy playing on firefighter truck at the Florida Children's Museum
    Best Kid-Friendly Rainy Day Fun in Central Florida

    When rain keeps your family inside during a Central Florida vacation, it can be hard to keep young kids entertained....

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  • Extend Your Central Florida Vacation in Polk County
    Extend Your Central Florida Vacation in Polk County

    Extend the Magic: Unwind in Central Florida After the Theme Parks Central Florida is home to some of the most...

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  • LEGO fireworks over lake at during Holidays at LEGOLAND
    Fourth of July Events in Central Florida 2025

    Get ready for plenty of family-friendly, Fourth of July fireworks fun in Polk County! Join us in celebrating America’s birthday...

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  • SEA LIFE Florida Opens at LEGOLAND Florida Resort
    SEA LIFE Florida Opens at LEGOLAND Florida Resort

    Get ready to dive into adventure! There’s a brand-new world waiting to be explored at SEA LIFE Florida in Winter...

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DEALS & SPECIALS

See our featured special offers and discounts from a range of hotels and local attractions. Purchase Discount Attraction Tickets or sign up for our exclusive Sunshine Savings Pass for even greater savings.

  • Lakefront pool at the Courtyard by Marriott Winter Haven
    Visit Central Florida Exclusive Rate!

    Get 18% off the best available rate at the stunning Courtyard Winter Haven. Just across from Peppa Pig…

    VIEW DEAL
  • Camp Margaritaville Resort Aerial
    Stay Longer and Save

    Book 7 nights at Camp Margaritaville cabins and RV sites, and get the 7th at no extra charge!

    VIEW DEAL
  • $3 Off Admission
    $3 Off Admission

    Visit the beautiful Bok Tower Gardens, one of Florida's original attractions.

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  • Central Florida tourism photo of Grove Roots Brewing Company in Winter Haven. Local craft brewery and taproom inspired by Central Florida's historic citrus culture. Visit Grove Roots Brewing Co. at 302 3rd St SW, Winter Haven, FL 33880.
    Craft Beer Savings

    Get sweet craft beer savings and win awesome prizes with the Adventure on Tap: Craft Beer Pass!

    VIEW DEAL
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