Coronavirus (Covid-19) Information and Resources for Travelers
Include stand up paddleboarding when you plan your Central Florida vacation.

Welcome To

Central Florida

Lakeland
Winter Haven

Welcome to Polk County, Florida’s Sweetest Spot for epic outdoor adventures, incredible eats and Sunshine State attractions! Here, you can experience the best that Lakeland and Winter Haven have to offer while escaping the crowds found in larger cities. From wide open spaces to exhilarating thrill rides at nearby theme parks, we have it all. Let us help you plan a Central Florida vacation.

SEE & DO

From incredible outdoor adventures to legendary attractions, there’s always something fun to explore in Florida’s Sweetest Spot.

  • Arts & Culture

    Arts & Culture
  • Attractions

    Kids on Dragon Ride at LEGOLAND Florida Resort in Winter Haven, FL
  • Golf

    Golf
  • Lake Activities

    2 women on paddleboards during tour with Paddleboard Winter Haven
  • Museums

    Male and female looking at art hanging in gallery at Polk Museum of Art at Florida Southern College in Lakeland, FL
  • Nature & Hiking

    2 people reading trail sign overlooking lake at Circle B Bar Reserve in Lakeland, FL

EVENTS

Looking for even more fun in Florida’s Sweetest Spot? Check out our upcoming featured events for 2020.

Aug

01

People and vendor tents along Kentucky Ave. in downtown Lakeland during Downtown Farmers Curb Market on Saturday morning.

Lakeland Downtown Farmers Curb Market

SEE DETAILS

Aug

07

people in outside seating area at restaurants along Kentucky Avenue in Downtown Lakeland

Lakeland First Friday

Enjoy Downtown restaurants and retailers as they spill out into the street for more socially…

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Jan

10

Aerial view of RP Funding Center buildings and parking lot in Lakeland, FL

Classic Albums Live Presents AC/DC: Back in Black

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Apr

13

propeller airplane sale rep speaking with couple while looking at plane near vendor tent at SUN 'n FUN Aerospace Expo in Lakeland, FL

SUN ‘N FUN Aerospace Expo

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May

08

Citizens Bank & Trust Mayfaire by-the-Lake

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